Ciao lovelies! I remember when I was first starting out in
blogging. I had a lot of my own ideas about blogging, and I also had some
mistaken opinions too. I also had some things I wish someone would’ve told me when
I first started! So today I’m sharing 5 pieces of advice for newbies to the
blogging world!
These pieces of advice are just from my own personal
experiences, and I’m not claiming to be a blogging expert. These are just
things I wish someone would’ve told me when I first started.
Tip #1: Find Your “Why”
When I first started blogging, I didn’t have a clear
direction or “why” I wanted to blog. As the years went on, I struggled with a
sense of direction for a while. I even had a struggle where I wanted to be a “Famous”
blogger, before I realized that wasn’t really something that would be a good
path for me.
Eventually, I sat myself down and made a list of reasons why
I blog. I found that I mainly blogged for myself, because I enjoyed writing, I
enjoyed the confidence boost, I enjoyed expressing myself, and I enjoyed being
creative.
I also realized I
blogged because I wanted to provide content for a niche that I felt did not get
enough content made exclusively for them. I wanted to provide safe content for
that niche.
Finding your “Why” is
not always easy, but once you know why you want to blog, you can begin to
formulate other things, like your writing style, niche, etc.
Tip #2: Don’t look at others as Competition. Your only Competition is your past self.
One of the most TOXIC and HARMFUL things you can do to
hinder your progress as a blogger is to compare yourself to others! It may be
tempting to go and look at other’s blogs and say “well my blog doesn’t have
that feature..” or compare writing styles, graphic design skills, etc.
But at the end of the day, a blog should be like a fingerprint,
100% unique to you. Trying to copy or replicate another blog is not only plagiarism/copyright
infringement, but it’s also not going to get you anywhere.
Realistically, your only “competition” in terms of comparing
yourself to some benchmark of progress, should be comparing your current work
to your past self. As long as you continue to improve, you can take things at
your own pace, and progress in a way that fits you and your mission.
Too often, new bloggers seek to be “just like” another
blogger so they can replicate their successes. But your successes will often be
different from the kinds of success that others achieve. Just like in other parts
of life, you should never aim to be a carbon-copy of someone else!
Tip #3: Niches (kind of) matter.
When I first started, I thought that having a niche was
totally crap. I really thought that it was just something that everyone thought
was necessary but really, I thought it didn’t matter….I was so wrong!
You don’t have to have a super intensely specific niche, and
you certainly don’t have to stick to the basic “lifestyle,” “makeup,” “fashion,”
“travel,” “cooking,” (etc…) blog niches that you see everywhere either. Finding
a niche THAT WORKS FOR YOU is key.
Meaning, just because you might read that Tech blogs gain
lots of followers, doesn’t mean you should start a Tech blog if you have no
interest in writing about tech! Readers can most certainly tell when you’re not
passionate about what you’re writing about.
When I say niches matter, what I mean is that it matters for
you to find a niche that you will enjoy writing about for a long time! Of
course, you can have a multi-niche blog, or occasionally write a post that
doesn’t adhere fully to your niche. But at the end of the day, if you’re promising
readers that your blog is perfect for finding, let’s say, recipes, and all you
write about is car-troubles, that doesn’t really come off well.
OFT is an example of a blog where I utilize a multi-niche strategy.
But my secret is that I used two niches that kind of work together, Agere and
Kawaii. These can be utilized together. But they can also be utilized separately.
What I mean by this is, I can write a post about, let’s just make up an
example.. “5 Kawaii Gifts for Age Regressors.” But I could also write a post
that is a Kawaii DIY not specifically for Agere. And I could also write a post
about “What is Agere?” that has no connection to Kawaii culture at all. And of course,
I can even go off-niche for a post or two- like I am with this post!
At the end of the day, what I view a niche as, is a way to
keep your blog organized, and on track. As long as you stick to your Niche(s)
most of the time, you should easily stay focused and organized.
Tip #4: Research, research, research.
I’ll admit this right now, I’m totally a sucker for reading
articles about my hobbies and interests. I LOVE learning new information about
what I do, so I can stay relevant and on the cutting edge of my favorite
things. But I am aware that, even though I love it, not everyone enjoys this
kind of thing.
Even if you don’t enjoy research/learning, I implore you to
try to learn as much as you can about your niche, as well as other facets of blogging!
There’s a lot to learn about, and (speaking from experience) you’ll probably
never stop learning new things about blogging! Things change all the time, things
get updated, new platforms pop up, and new strategies get shared daily.
Topics I recommend for anyone to research if you want to start
or enhance a blog: Social Media Strategies/Marketing Tips, Writing Tips, Graphic
Design Tips, and even look into which platform has the best features for what
you aim to do with your blog. (By platform I’m talking about things like Wordpress
vs Blogger, etc.)
Tip #5: Don’t forget to enjoy yourself, too.
Oh my goodness, this is so important. So many people start
out blogging with this idea that it’s ONLY a job, or it’s a chore, or it’s something
they’re just doing because they need to earn money from it. But with that attitude,
you’ll get burned out faster than you realize!
Blogging can be really fun, but you have to let yourself
have fun with it in order to enjoy it. If you’re super tense about it all the
time, it won’t be enjoyable and burn-out will occur, and you might give up on
it entirely.
I’ve produced so much better posts when I’m writing simply
for fun, rather than when I write to try to attract views! As I said before,
readers can tell if you’re not enjoying yourself when you write a post.
So don’t forget to let yourself enjoy blogging!
Thank you for reading. I’d really love to hear your thoughts
in the comments! If you’re a blogger, what advice would you give to a new
blogger, or even your past self, about blogging? What have you learned that you
didn’t know starting out?
If you’re not a blogger, are you considering starting a
blog? Why or why not? What do you think influences your choice?
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2 Comments
I don't get a ton of readership on my blog, so maybe my advice won't hold a lot of weight for people who are concerned with gaining a large following. But my #1 advice I would give to aspiring bloggers is to be yourself and write about things that interest you. If you stress yourself out trying to write about something because you think it will bring you more followers/pageviews, but you don't really have any interest in the topic, chances are it won't gain any traction anyway and you'll have wasted your time. But if you write because you love and enjoy writing, that is never time wasted. Even if my blog is not "successful" in that it's not well-known, it is a deeply fulfilling and enjoyable hobby for me. If I ever make it big and actually start making money from this hobby, that's more of an added bonus, but it was never my original intent to begin with. If all I cared about was becoming internet famous or making money, I would have stopped trying a long time ago.
ReplyDeleteLike I said, this advice might not be relevant if you're looking into blogging as a main career, but this would be my advice to people blogging as a hobby.
Oh my goodness, I LOVE this advice! It's so important to blog because you enjoy it, not for views/money! You're so right that it will be stressful and not fun to write on topics merely because they might be good for views. It's so much more fun to blog about what you love, because it's sincere, and worth writing about!
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